Seller's Action Plan

When you are ready to list your house for sale on the market this Action Plan is designed to give your home the best exposure possible! The plan has five separate components:

   1.   Listing Consultation
​   2.   Marketing Strategy (Part 1)
​   3.   Marketing Strategy (Part 2)
​   4.   Communication Plan
​   5.   Negotiation & Follow-up

​Listing Consultation
Prepare a professional current market evaluation that will consider recently sold comparable houses, as well as those which your house may be competing. This will point to a market price that will allow you the opportunity to sell for top price without pricing yourself out of the market.​

• Provide all facts to aid you in determining the BEST LIST PRICE
• Suggest and advise as to any changes you may want to make to increase your homes marketability

​Marketing Strategy (Part 1)
As a seller the MLS® exposes your property to thousands of potential buyers you would otherwise never reach. These buyers have the benefit of instant access to listings that match specified criteria, beyond price range and location.

• Submit your home to the Fort McMurray REALTORS® Association MLS® System: 
  • Upload on system within 24 hours after it is listed    
  • Interior and Exterior Pictures taken    
  • Measure Property using Residential Measurement Standards
  • Create a well crafted property description 
  • Online Brochure/Top Features  
  • Geo-code to map property 
  • Listing displayed on  REALTOR.ca and RE/MAX.ca (which gets up to 5.9 Million visits every month), and remax-fortmcmurray-ab.com and soldwithdana.com for local exposure

Marketing Strategy (Part 2)
Marketing & advertising are essential components to successful sale of your house. When planned and executed properly they provide the best exposure to aid  in a quicker sale and a better opportunity for you to  sell for a higher price.

• Property highlight sheet prepared
• "For Sale" sign placed on property
• Lockbox provided
• Just Listed Facebook ad featuring your property
• Realtor Open House scheduled and made available by bulletin to all MLS Salespeople.
• A Public Open House scheduled and advertised on Facebook

Communication Plan
Proper communication is paramount in ensuring the sale of your home is as smooth as possible, whether your preferred method of contact is by phone, text or email.

• All salespeople through are recorded and given updates on any changes made in listing information
• Feedback requested after all showings and communicated back to you
• All prospective buyers will be pre-qualified when possible
• Provide you with assistance in all matters concerning financing

Negotiation & Follow-up
Negotiation is the final step to getting you the best possible outcome for your sale. Proper follow-up will keep you organized and confident moving forward.

• Represent you upon presentation of all sales contracts, and aid in negotiating the best possible price and terms for you
• After contract is accepted handle follow-up and keep you informed on all pertinent details
• Follow-up to review the process of your listing and sale to ensure your satisfaction.

​We are here to assist you in selling your home in Fort McMurray and when we work as your Real Estate Agent you have our undivided loyalty and full disclosure.